Beta Program Management & Product Feedback Loop

Beta Program
Product Feedback
User Research
Roadmap
The Challenge (Before)

The product team was building features in a vacuum, with no structured way to gather early feedback from real users before a public launch.

The Result (After)

I designed and managed a formal beta program with 100+ customers. I established a feedback loop that directly influenced the product roadmap, leading to a successful GA launch.

Beta Participants

100+

Roadmap Influence

High