Key Recruitment KPI Establishment
KPIs
Reporting
Recruitment
The Challenge (Before)
Executive-level reporting for student recruitment lacked clear, measurable, and consistent Key Performance Indicators (KPIs), making it difficult to assess the effectiveness of marketing and recruitment efforts.
The Result (After)
I established and standardized key recruitment KPIs, including Cost Per Lead (CPL) and Cost Per Enrollment (CPE), for all executive reporting, providing clear visibility into performance and ROI.
CPL Tracked
Yes
CPE Tracked
Yes